The revised and expanded third edition of the classic Trademark Administration provides a thorough introduction to trademark practice and procedure. Core segments - covering the role and function of trademarks, selection and clearance, registration, maintenance, business transactions, litigation, international practice, ethics, and more - are all enhanced by step-by-step guidance on standard procedures; checklists to review major functions; and helpful illustrations of relevant forms, documents and materials with lasting reference value. With the utility of a looseleaf format, this invaluable training tool offers the opportunity to customize the contents to suit the needs of the individual user. The value of the two prior editions is now stronger than ever.
- Offers thorough background on standard procedures
- Checklists review major functions step-by-step
- Exhibits display relevant documents and reference materials
Table of Contents
Sample Chapter Segments
Editors, Authors & Contributors
Price includes all supplements through October 2007. Future supplements priced separately. Update services may be canceled at anytime.