– July 15, 2016
– The International Trademark Association (INTA) and the U.S. Chamber of Commerce Global Intellectual Property Center (GIPC) applauded today’s Senate passage of a resolution designating July as National Anti-Counterfeiting Consumer Education and Awareness Month. INTA and the GIPC assisted in the drafting of the Resolution, which recognizes the 70th anniversary of the first federal U.S. trademark law, the Trademark Act of 1946, commonly referred to as the Lanham Act.
“Educating the public about the potential harms of counterfeiting is critically important to the efforts of policymakers, law enforcement, brand owners and consumer groups to eradicate counterfeit goods from the marketplace,” said INTA CEO Etienne Sanz de Acedo. “INTA is pleased to have had the opportunity to assist in the drafting of the Resolution. We commend and congratulate Senate Congressional Trademark Caucus Co-Chairs, Senators Charles “Chuck” Grassley (R-IA), Chairman of the Senate Judiciary Committee and Chris Coons (D-DE) on this important bipartisan Resolution.”
This Resolution (Resolution S.RES.542
) is an outcome of an April 2016 Senate Judiciary Committee Hearing where representatives from INTA and GIPC testified on the impact of counterfeit goods on consumer health and safety and provided recommendations on how Congress can assist in educating the public. The Resolution designates July as an official month for national education and awareness campaigns and public service announcements to assist the public in navigating the potential harms posed by counterfeit products.
“The U.S. Chamber commends the Congressional Trademark Caucus for its work to combat counterfeits and promote the importance of intellectual property,” said David Hirschmann, President and CEO of the U.S. Chamber of Commerce’s Global Intellectual Property Center. “Counterfeits are a growing global concern, yet many consumers are still unaware of the dangers they pose. Designating July as National Anti-Counterfeiting Consumer Education and Awareness Month will provide us with even more opportunities to educate the public on how to fight fake medicines, bad brakes and lead-laden toys.”
GIPC recently released a report, Measuring the Magnitude of Global Counterfeiting
, which provides a breakdown of the share of physical counterfeiting for the 38 world economies and sheds insight on the growth of the problem. The report suggested that customs authorities are only seizing as little as 2.5 percent of the value of total estimated counterfeits.
Criminal activity associated with the counterfeit industry strips away legitimate jobs, erodes tax dollars from the national and state governments and poses real threats to consumer health and safety. The Resolution lays the proper foundation needed to unite the anticounterfeiting community as a whole around the shared goal of eradicating potentially harmful counterfeit products from the marketplace.
The International Trademark Association (INTA) is the global association of trademark owners and professionals dedicated to supporting trademarks and related intellectual property in order to protect consumers and to promote fair and effective commerce. Members include more than 6,700 trademark owners, professionals and academics from more than 190 countries, who benefit from the Association’s global trademark resources, policy development, education and training, and international network. Founded in 1878, INTA is headquartered in New York City, with offices in Brussels, Shanghai and Washington, D.C., and representatives in Geneva and Mumbai.
The Global Intellectual Property Center (GIPC) was established in 2007 by the U.S. Chamber of Commerce. Today, the GIPC is leading a worldwide effort to champion intellectual property rights as vital to creating jobs, saving lives, advancing global economic growth, and generating breakthrough solutions to global challenges.