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| 9:00 am–5:30 pm |
| Registration and Information Desk |
| 9:00 am–10:00 am |
| Continental Breakfast |
| 10:00 am–10:15 am |
| Welcome |
| 10:20 am–11:35 am |
GENERAL SESSION I
The Power of Social Media
Interact with experienced panelists as they engage in a high-level discussion about the different kinds of social media available today and the myriad IP issues that accompany them. Receive practical guidance for addressing those issues and discover how these services can function as powerful tools. In-house practitioners and outside counsel will share clever tips on how you can use the IP policies of these popular services to your advantage, as well as how you can optimize social media for brand monitoring and enforcement.
Moderator:
- Laura Covington, Yahoo! Inc. (United States)
Speakers:
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| 11:35 am–11:50 am |
| Coffee break |
| 11:55 am–1:10 pm |
| GENERAL SESSION II
Update on Trademark Law in the European Union
International speakers will provide an update covering this year’s most important developments in European law, including:
- Explanation about the reform of European trademark law based on the European Union Trademark Systems Study carried out by the Max Planck Institute.
- New trends in trademark law, explained on the basis of recent case law decided by the European Court of Justice.
Moderator:
- Charles Gielen, NautaDutilh (Netherlands)
Speakers:
- Anna Carboni, Powell Gilbert LLP (United Kingdom)
- Alexander von Muehlendahl, BARDEHLE PAGENBERG (Germany)
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| 1:15 pm–2:30 pm |
| Networking Lunch |
| 2:35 pm–3:50 pm |
GENERAL SESSION III
Recent Developments in the Federal Trade Commission
Learn the latest information on hot topics concerning the Federal Trade Commission (FTC) including the Green Guides, Testimonial/Endorsement Guidelines and privacy issues related to online behavioral tracking.
Discussions will include:
- The FTC’s Green Guides and its perspective on broad, general claims such as “sustainable” or “environmentally friendly” or “eco-friendly,” versus claims that are specific and more easily substantiated such as “biodegradable,” “non-toxic,” “renewable,” or “recyclable”.
- FTC guidance regarding typicality disclaimers such as “results not typical” or “results may vary,” and the applicability of guidelines to newer media such as blogs, when material connections exist.
- Recent FTC activity in online behavioral advertising and the opt-in vs. opt-out debate, the need for transparency and consumer control, and the use of personally identifiable information. The FTC’s Staff Report: Self-Regulatory Principles for Online Behavioral Advertising will also be touched on.
Moderator:
- Michael Madigan, RAI Services (United States)
Speakers:
- Mary Engle, Federal Trade Commission-Bureau of Consumer Protection (United States)
- Kathryn Barrett Park, General Electric Company (United States)
- Lewis Rose, Kelly Drye & Warren (United States)
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| 3:50 pm – 4:15 pm |
| Networking Break |
| 4:20 pm–5:35 pm |
GENERAL SESSION IV
THE USPTO in 2011
Participate in an in-depth discussion of recent developments at the United States Patent and Trademark Office, both at the Trademark Office and at the Trademark Trial and Appeal Board (TTAB), from the perspective of its leaders and its customers.
Topics will include:
- The impact of IT developments on practices at the USPTO.
- The new quality metrics that are being used to measure trademark examination quality.
- The trademark litigation tactics study.
- A review of new TTAB decisions, including post Bose decisions, decisions on adequate specimens, dilution, etc.
Moderator:
- Kathryn Barrett Park, General Electric Company (United States)
Speakers:
- Deborah Cohn, U.S. Patent & Trademark Office (United States)
- Timothy J. Lockhart, Willcox & Savage, PC (United States)
- Anna W. Manville, Arnold & Porter LLP (United States)
- Chief Judge Gerard Rogers, U.S. Patent & Trademark Office (United States)
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| 5:45 pm–7:15 pm |
| Networking Reception |
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| 8:30 am–1:00 pm |
| Registration and Information Desk |
| 8:30 am–9:30 am |
| Continental Breakfast |
| 9:30 am–9:45 am |
| Welcome Remarks |
| 9:45 am–11:00 am |
GENERAL SESSION V
Secondary Liability
In the context of secondary liability issues such as trademark or copyright infringements, and related matters such as unfair competition or parasitism, receive a comparative review and insightful assessment of the approaches and treatment of secondary liability issues in IP matters, and find out: (1) To what extent an auction and online services provider (such as eBay) may be liable for trademark and copyright infringements carried out on its website; (2) Arguments that a video host provider (such as YouTube) can use when sued by a copyright and trademark owner; and (3) The liability regime of the search engines/ad words services provider (such as Google) in the same instance.
Moderator:
- Michel Béjot, Bernard Hertz Bejot Societe d'Avocats (France)
Speakers:
- Andrew P. Bridges, Winston & Strawn (United States)
- Simon Chapman, Lewis Silkin LLP (United Kingdom)
- Gabriel Karp, ePrize (United States)
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| 11:10 am–11:30 am |
| Networking Break |
| 11:30 am–12:45 pm |
GENERAL SESSION VI
IP Hot Topics and Burning Issues
Who would have predicted that the buzz at INTA’s 2011 Annual Meeting would have been about aesthetic functionality? Predicting future trends in trademark law may be fraught, but these experts can offer some useful perspective. In this session we will round up the hottest topics in 2011 including the uncertain shape of "functionality" (both utilitarian and aesthetic), and what practitioners need to know about trademark bullying. Speakers will also prepare you for the issues that will be hot in 2012 including the impending avalanche of new gTLDs and dilution law (again). Are you ready?
Moderator:
- Jody H. Drake, Sughrue Mion, PLLC (United States)
Speakers:
- J. Thomas McCarthy, McCarthy Institute for Intellectual Property and Technology Law, University of San Francisco School of Law (United States)
- Christine Haight Farley, American University (United States)
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| 12:45 pm–1:00 pm |
| Meeting Wrap-Up |
| 1:00 pm |
| Meeting Adjourns |
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This conference qualifies as an educational program for CLE and CPD credits. For more information, please email cle@inta.org or stop by the Registration and Information Desk at the conference. |
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INTA would like to thank the Project Team for its excellent work in planning and presenting this conference.
Co-Chairs
Janice Bereskin, Bereskin & Parr LLP (Canada)
David S. Fleming, Brinks Hofer Gilson & Lione (United States)
Project Team Members
Michel Béjot, Bernard Hertz Bejot Societe d'Avocats (France)
Laura Covington, Yahoo! Inc. (United States)
Jody H. Drake, Sughrue Mion, PLLC (United States)
Charles Gielen, NautaDutilh (Netherlands)
Michael Madigan, RAI Services (United States)
Kathryn Barrett Park, General Electric Company (United States)
Staff Liaisons
Sarah Bourke, International Trademark Association, Manager, Program Development (United States)
Stuart Ruff, International Trademark Association, Senior Meetings Planner (United States) |
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