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Trademark Practice Trends in India
Program




 

 Day 1: Friday, February 8

 

The programming on this day has been designed as a precursor to the topics on Day 2. Register at the two-day rate to gain access to this niche program and participate in intimate discussions on local and international trends that may impact your global businesses and learn more about traversing trademark processes in India.

All meeting functions for Day 1 occur in the Mexican Meeting Room.


12:00 pm–6:30 pm 
Registration and Information Desk open
1:00 pm–1:15 pm 

Welcome and Introductory Address
 
    
Speakers:
  • Toe Su Aung, 2013 INTA President, BATMark Limited (United Kingdom) 
  • Ruby Chan, Program Co-Chair, Baker & McKenzie (Hong Kong)
  • Bharath Subramanian, Program Co-Chair, Anand and Anand Advocates (India)
1:15 pm – 3:15 pm

Luncheon Table Topics

Table Topics are moderated discussions for small groups. Learn, share and discuss local and international developments that affect your global trademarks while networking with your colleagues and enjoying lunch. (You will be emailed directly to select your table topic)

  • Protecting Trademarks in India: The Perspective From Outside India
    • Bharat Dube, IP Gurus and Strategic IP Information Pte. Ltd. (Singapore)
  • Strategies for Multinational Corporations (MNCs) Operating in India
    • Ananth Sripadarao, 3M India Ltd. (India)
  • Advancements in the Asia-Pacific and the European Union
    • Ruby Chan, Baker & McKenzie (Hong Kong, SAR China)
    • Morag Macdonald, Bird & Bird LLP (United Kingdom)
3:15 pm–3:30 pm
Networking Break
3:30 pm–5:30 pm

General Info Session

The Trademark Landscape in India: Optimizing Business Strategies
    
Over the last decade, India’s trademark processes have radically changed.  This session will highlight these changes and how they impact your organization and doing business in India.

Speakers will discuss:

  • How the local consumer’s perspective affects branding in India.
  • Differences in trademark practice between India and other countries.
  • Trademark office developments and challenges.
  • Civil and criminal enforcement policies.
  • INTA’s policy efforts in India.

Moderator:

  • Bharath Subramanian, Anand and Anand Advocates (India)

Speakers:

  • Murli Balasubramanian, Castrol India Pvt. Limited (India)
  • Niti Dewan, RK Dewan & Co. (India)
  • Bruce MacPherson, INTA (United States)
  • Jatin Y. Trivedi, Y. J. Trivedi & Co. (India)  
5:30 pm–6:30 pm 

Networking Reception

Join INTA for a reception to welcome you to the city of Mumbai.

 

 Day 2: Saturday, February 9

 

Registration is available for Day 2 only. This day includes an exciting line-up of sessions focused on trademark practice trends in India. Experts from other jurisdictions will provide a comparative perspective on specific issues. 

All meeting functions for Day 2 occur in the Rooftop Meeting Room.

8:00 am–6:00 pm
Registration and Information Desk open
9:00 am–9:25 am 

Welcome and Introductory Address  
    
Speakers:
  • Toe Su Aung, 2013 INTA President, BATMark Limited (United Kingdom) 
  • Ruby Chan, Program Co-Chair, Baker & McKenzie (Hong Kong)
  • Bharath Subramanian, Program Co-Chair, Anand and Anand Advocates (India)

Featured Speaker: 

  • Shri Chaitanya Prasad, Controller General of Patents, Designs & Trade Marks (India)
9:25 am–9:45 am 
Keynote Speaker: To be determined
9:45 am–10:45 am

General Session I
Trademark Office Practice Updates

Learn the tips and proper protocol to navigate the Indian, United States and United Kingdom Patent and Trademark Offices. The panel will also provide insights on Madrid procedures.

Speakers will discuss:

  • Recent developments at global PTOs.
  • The need for harmonization of office practices worldwide.
  • Practical aspects of using the Madrid system.

Moderator:

  • Jatin Y. Trivedi, Y. J. Trivedi & Co. (India)

Speakers:

  • Debbie Cohn, Commissioner for Trademarks, USPTO (United States)
  • Alan Morgan Datri, World Intellectual Property Organization (WIPO) (Switzerland)
10:45 am–11:15 am
Networking Break
11:15 am–12:30 pm

General Session II
Customs Recordal of Rights and Post Clearance Audits: Boon or Bane?
 

Counterfeiting has reached disturbing proportions and as a result, commercial activity stemming from intellectual capital is slowing down. Customs recordal of rights is one of the measures that IP owners can employ for enforcement at the borders. The concept of post clearance audit allows for speedier clearance of the goods with the audit being performed subsequently at the importers’ premises. Gain insights from this panel on each of these procedures and how they impact brand owners.
   
Speakers will discuss:

  • The debate on customs recordals – should it be applied to exports and does it check counterfeiting?
  • Suggested amendments to the law governing customs recordal and post clearance audit.
  • Comparison with practices in other regions and countries, including Europe and China.

Moderator:

  • Niti Dewan, RK Dewan & Co. (India)

Speakers:

  • William Mansfield, ABRO Industries, Inc. (United States) 
  • Florian Schwab, Boehmert & Boehmert (Germany)
  • Zhongjun Zheng, Zhongzi Law Office (China)
12:30 pm–1:30 pm
Networking Luncheon
1:30 pm–2:30 pm 

General Session III
In the Fast Lane: Trademark Litigations and Settlements through Alternative Dispute Resolution (ADR)

One of the effects of the rising number of trademarks and trademark registrations in the Indian market is the increasing amount of disputes. Resolution of these disputes can be resolved by way of litigation and through the various forms of ADR such as arbitration. Effective commercial settlements of such disputes may be achieved by the application of a variety of techniques including mediation. Understanding these various disputes and settlement mechanisms is vital to reaching commercially satisfactory resolution of such disputes. 

Speakers will discuss:

  • When to use litigation and when to use arbitration, as well as the pros and cons of both.
  • When and why you should mediate?
  • The commercial goals of the parties.
  • How to develop a strategy to achieve cost-effective resolution of a trademark dispute.
  • Effective communication with the corporate client.

Moderator: 

  • Morag Macdonald, Bird & Bird LLP (United Kingdom) 

Speakers:

  • Pravin Anand, Anand And Anand Advocates (India)
  • Julie Boragohain, The Himalaya Drug Company (India)
  • Sriram Panchu, Nani Palkhiwala Arbitration Center (India)
2:30 pm–3:30 pm 

General Session IV
Social Media and Counterfeiting: Threats and Opportunities
 

Using technology to reach new audiences has transformed traditional business practices–both legitimately and illegitimately. How do companies create strategies to counter threats as well as maximize opportunities? 

Speakers will discuss:

  • The risks and benefits of using social media.
  • Creating successful social media campaigns with brand protection at the core.
  • Best practices for online brand management.

Moderator:

  • Ruby Chan, Baker & McKenzie (Hong Kong, SAR China)

Speakers:

  • Bharat Dube, IP Gurus and Strategic IP Information Pte. Ltd. (Singapore)
  • Abhishek Malhotra, TMT Law Practice (India)
  • Loknath Swain, PRJankari Digital Marketing Pvt. Ltd. (India)
3:30 pm–3:45 pm 
Networking Break
3:45 pm–4:45 pm 

General Session V
Business Transactions: The Evolving Relationship between In-house and Outside Counsel
 
This panel will discuss the most salient issues being faced by in-house and outside counsel such as budgeting for trademark prosecution, counseling and litigation, and using alternative fee arrangements to negotiate win-win solutions for both parties. Speakers will share best practices on project management issues, and exchange ideas on how to improve communications between in-house and outside counsel.

Speakers will discuss:

  • Reasons for retaining of outside counsel.
  • Understanding requirements and setting budgets, project management and fee arrangements.
  • Motives for replacing outside counsel.

Moderator:

  • Elizabeth Puthran, Puthran & Associates (India)

Speakers:

  • Nick Beckett, CMS Cameron McKenna LLP Beijing Representative Office UK (China)
  • Khozem Mirza, Aditya Birla Management Corporation Private Limited (India)
  • Ananth Sripadarao, 3M India Ltd. (India)
4:45 pm–5:00 pm 
Adjournment
5:00 pm–6:00 pm

Networking Reception

Join INTA for the Pre-Annual Meeting Reception as Dallas introduces INTA to their city for the 135th Annual Meeting.
 

 Project Team

 

Exceptional topics, faculty and presentations have come to distinguish INTA programs and earn them an unmatched reputation in the field of trademark law and practice. INTA owes this achievement to the many volunteers who so willingly contribute their time and energy to this effort.

INTA would like to thank the Project Team for its excellent work in planning and presenting this conference.

Chairs 

Ruby Chan, Baker & McKenzie (Hong Kong)

Bharath Subramanian, Anand and Anand Advocates (India)
 INTA Staff Liaisons

Simran Daryanani Zainulbhai, India Representative (India)

Peg Reardon, Manager, Membership & Business Development (United States)

Sarah O’Connell, Manager, Program Development (United States)


Project Team Members

Niti Dewan, RK Dewan & Co. (India)

Morag Macdonald, Bird & Bird LLP (United Kingdom) 

Elizabeth Puthran, Puthran & Associates (India)

Jatin Y. Trivedi, Y. J. Trivedi & Co. (India)