Building Aspirational Brands—Insights for Competitive Advantage in Today’s Global Marketplace
The St. Regis, Mumbai, India
March 15, 2017
2:00 pm–7:00 pm
As more corporations begin to do business in India, the role of in-house and outside legal counsel has become even more vital to the upper echelons of management. These businesses also acknowledge the impact of the digital world and how it is changing the very way business is carried out. At a time when IP lawyers are often consulted from the strategic conception to the ultimate evolution of a brand, it is important to explore key aspect of brand and business strategy that can help your company’s trademark portfolio thrive in the real world and the fast-paced digital world.
Hear from experts and industry leaders from India and beyond when you register to attend INTA’s Corporate Workshop. The Workshop will also feature a panel of experts who will discuss the different aspects of female-centric brands, as well as how woman power can be used as a tool in brand protection and development. This half-day Workshop will kick off INTA’s Annual Delegation to India which will include INTA’s CEO and 2017 President.
After the Workshop, network with your colleagues, speakers, and 2017 INTA President and share your experiences.