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Trademark Litigation A - Z
Discussion Outline




1. Assignments

  • A buyer should make the appropriate filing with the PTO within three months of purchase.

2. Bridging the Gap

  • Polaroid factors to determine likelihood of confusion

3. Cancellation Proceedings

  • Standing
  • Damages

4. Dilution

  • Blurring
  • Tarnishment

5. Estoppel

  • The degree of reliance varies with the formality of the consent.

6. Federal Registration

  • Use
  • Intent-To-Use
  • Supplemental Register

7. Good Will

  • Methods of Valuation

8. Hearsay

  • Evidentiary Problems

9. Injunctions

  • Irreparable Injury
  • Remedies available at law, such as monetary damages, are inadequate
  • Considering the balance of hardships
  • Public interest would not be served by a permanent injunction

10. Jurisdiction

  • Standing
  • Federal Question Jurisdiction

11. Knowledge

  • Common law product disparagement – Intent to injure and knowledge of falsity

12. Laches and Delay

  • Balancing of Interests

13. Monetary Recovery

  • Defendant’s Profits
  • Actual Business Damages
  • Reasonable Attorney’s Fees

14. Notice

  • Federal Registration is Constructive Notice

15. Opposition

  • Prosecuting an Opposition
  • Procedure
  • Presumptions in PTO Inter Partes Proceedings

16. Quality

  • Mark is like a warranty that quality will be the same as previously purchased goods bearing the mark.

17. Remedies for Infringement

  • Attorney’s Fees
  • Barring Importation
  • Cancellation
  • Costs
  • Criminal Penalties
  • Injunctive Relief
  • Monetary Relief
  • Punitive Damages

18.Survey Evidence

  • Independent Expert
  • The Relevant “Universe”
  • A Representative Sample
  • The Data Must Be Accurately Reported
  • Hiring an Expert

19. Territorial Expansion

  • Remote-Area Good-Faith Adoption
  • Remote-Area Second User’s Adoption After Issuance of Federal Registration
  • Remote-Area Second User’s Adoption Before First User Obtains Federal Registration
  • Remote-Area Second User First to Obtain Registration

20. Unclean Hands

  • Deceptive Marks and  Misuse of ® Symbol

21. Venue

  • Lanham Act Forum Choices

22. Waiver

  • Extraordinary Situation

23. eXpert Testimony

  • Trademark Validity and Likelihood of Confusion