Internet users have embraced social media and brand owners have followed them into the murky waters of trademark infringement in the digital realm. Indeed, social media is the new frontier of trademark enforcement and the IP community is still establishing best practices for dealing with infringement in this ever-evolving space.
Help is here! In late April, INTA’s Internet Committee hosted a highly successful webinar on social media: Strategic Considerations and Practical Tips for Enforcing Trademarks on Social Media. Over 400 registrants tuned in for the live webinar and the archived version is now available here on the INTA website.
In the webinar, speakers discuss the legal context of trademark infringement and secondary liability on social networks. These trademark experts provide strategies and tips on how to effectively address trademark infringement, including assessing takedown policies and requests, and issues related to improper takedown. The webinar also covers the many resources published by the Internet Committee on inta.org to help members protect their trademarks on these platforms. These resources can be found here under the Reports dropdown menu.
This webinar comes highly recommended for all trademark practioners navigating the challenges of the digital realm. Enjoy!
Finally, a big thank you to all the speakers who made this webinar such a great success:
Emily Burns, Google (United States)
Vineeta Gajwani, Electronic Arts Inc. (United States)
Jamie Nafziger, Dorsey & Whitney LLP (United States)
Lynne Graybeal, Perkins Coie LLP (United States)
Barry Werbin, Herrick, Feinstein LLP (United States)
John McKeown, Goldman Sloan Nash & Haber (Canada)