Communications Group
Brands for a Better Society Committee
Advocacy Group
- Anticounterfeiting Committee
- Brand Restrictions Committee
- Copyright Committee
- Data Protection Committee
- Designs Committee
- Emerging Issues Committee
- Enforcement Committee
- Famous and Well-Known Marks Committee
- Geographical Indications Committee
- Harmonization of Trademark Law and Practice Committee
- Indigenous Rights Committee
- International Amicus Committee
- Internet Committee
- Legislation and Regulation Committee
- Non-Traditional Marks Committee
- Parallel Imports Committee
- Right of Publicity Committee
- Trademark Office Practices Committee
- Unfair Competition Committee
Communications Group
Resources Group
- Academic Committee
- Alternative Dispute Resolution Committee
- Brands and Innovation Committee
- Commercialization of Brands Committee
- In-House Practitioners Committee
- INTA Bulletins Committee
- Law Firm Committee
- Leadership Development Committee
- Publications Committee
- Trademark Administrators Committee
- The Trademark Reporter Committee
- Young Practitioners Committee
Mission
The Brands for a Better Society Committee researches and analyzes brand involvement in advancing corporate social responsibility (CSR) principles in business and brand development and protection. The Committee raises awareness of strategies for brands to get involved in pro bono and CSR initiatives, best practices, and the benefits to brand value of such a commitment. It oversees the operation and promotion of INTA’s Pro Bono Clearinghouse.
Committee work includes writing articles, developing programming for events, creating engagement opportunities for members such as awards and CSR projects, and collaborating with the United Nations Development Programme, the World Intellectual Property Organization, and other international organizations to involve brands and highlight their CSR involvement.
Leadership
Committee Leaders
Chair
Jessica Murray
Toms Shoes Inc.
United States
Vice Chair
Marion Heathcote
Davies Collison Cave
Australia
Staff Liaison
Iris Gunther
Subcommittee Leaders
Partnerships Subcommittee Chair
Peter Dernbach
Winkler Partners
Taiwan
Promotions Subcommittee Chair
Megan Bannigan
Debevoise & Plimpton LLC
United States
Pro Bono Subcommittee Chair
Kate O'Rourke
MEWBURN ELLIS
United Kingdom
Program Subcommittee Chair
Rudy Gaines
Womble Bond Dickinson (US) LLP
United States
Highlights
Memorandum of Understanding Between WIPO and INTA
On-demand Webcast: Being Part of the Solution—Brands Innovate for a Green Future
Brands in Times of Crisis: CSR in Action
Iris Gunther
April 1, 2020
Last year, 2019 INTA President David Lossignol convened the Presidential Task Force for “Brands for a Better Society.” As part of its objective, the Task Force developed a Brands and CSR Survey Report. The report sheds light on how INTA members think about corporate socia...
Beating Global Warming
Learn about a revolutionary project by Mladen Vukmir, a member of the Brands for a Better Society Committee, that forms marine snow to beat global warming.
