Discussion Forum
In-House Practitioners Virtual Event: Video-Sharing in Apps—Tips and Tricks for Brand Legal Teams
June 10, 2021
Virtual | June 10, 2021
Who Should Attend? In-House Practitioners
This event is free of charge and open to INTA in-house members.
Date: June 10, 2021
Time: 10:00 am (EDT)
Duration: 1 hour
Video-sharing apps are rapidly gaining in popularity as a preferred social media route to grow consumer reach and social relevance.
In this discussion forum, we’ll explore a variety of IP issues arising from the use of brands and copyright protected content in connection with video-sharing in apps like TikTok and Instagram.
We’ll consider clearance issues, concerns, and watchouts such as:
- How do video-sharing apps present both marketing opportunities and trademark infringement issues for brand owners?
- What can businesses and counsel do to proactively protect brands from infringement by video-sharing users?
- What steps should businesses take when they detect alleged trademark or copyright infringement on video-sharing apps?
- How do popular video-sharing apps deal with trademark and copyright infringement claims?
- Navigating complaint procedures.
- Learnings from key platforms such as Snapchat, TikTok, and Instagram.
- Best practices for brand owners.
Facilitators:
- Siân A. Bowen, Reckitt (Netherlands)
- Rachelle Laroche Miller, Johnson & Johnson (USA)
This event will be capped at 100 registrants. Registration will close on June 7, 2021, or when we have reached capacity.
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
To find out more please see our Cookies Policy and Privacy Policy.
These cookies are used to identify a user’s browser as the visitor goes from page to page on the Site. These are session cookies, which means that the cookie is deleted when you leave the Site. It is an integral piece of the Site software and used to let the server know which users are on the Site at any given time and make certain parts of the Site easier to use.
|
|
If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.
These cookies are used to collect information about how visitors use our Site. The cookies collect information in anonymous form, including the numbers of visitors to the Site, where visitors have come to the Site from, the pages they visited and how they have interacted with tools on the Site like search and embedded media players. We use the information to compile statistical reports of our users’ browsing patterns so that we can improve the Site.
|
|
Please enable Functionality Cookies first so that we can save your preferences!
These cookies are used to deliver advertising relevant to the interests of visitors to our Site. They are persistent, which means they will remain on your device after you leave the Site.
- Facebook (Ad Pixel)
- Google (Ad Pixel)
- LinkedIn (Ad Pixel)
- Quattro Anonymous
Please enable Functionality Cookies first so that we can save your preferences!