Discussion Forum

Flash Briefing: Innovations at the Japan Patent Office

June 22, 2022

Zoom | Flash Briefing

Innovations at the Japan Patent Office: What Brand Owners Need to Know

June 22, 2022
8:30 am–9:30 am Japan Standard Time (4:30 pm–5:30 pm Pacific Daylight Time)

This briefing will focus on recent Japan Patent Office (JPO) innovations in relation to the prosecution of trademarks there. Hear from JPO trademark examiners on recent initiatives to improve figurative mark searching (image search tool) through the first ever “AI x Image Search Competition,” which recently concluded. In addition, learn about practical service offerings from the JPO for trademark owners.

These innovations come in the context of IP Office innovation globally. INTA will share the recent results of our “Future of the IP Office” report and current initiatives related to IPO innovation and the future of IP.

Moderator: Seth Hays, Chief Representative, Asia Pacific, INTA (China)


  • Editha Hechanova, Asia Subcommittee Chair, INTA’s Trademark Office Practices Committee & Managing Partner, Hechanova Bugay Vilchez & Andaya-Racadio (Philippines)
  • Sakaki Ayato, Trademark Examiner, General Services Division, Trademark and Customer Relations Department, Japan Patent Office
  • Shoji Miwa, Deputy Director & Administrative Judge, International Cooperation Division, Japan Patent Office (Japan)


This event is open to members and non-members at no charge.  Attendance is limited to the first 200 registrants. Once the capacity is reached, registration will be closed, so please register early.