Presented by the 2026-2027 Anticounterfeiting Committee

This high-impact workshop is specifically designed for brand owners seeking to elevate their anti-counterfeiting programs. Counterfeiting and IP crime present a dynamic and growing threat, demanding a strategic, data-driven response across both digital and physical channels. This session will move beyond theoretical concepts to provide practical, actionable insights derived from global best practices.

INTA’s Anticounterfeiting Workshop will provide participants with the opportunity to:

• Benchmark current anti-counterfeiting strategies against industry leaders, identifying key gaps in monitoring, enforcement mechanisms, the role of artificial intelligence and cross-border cooperation.
• Understand how cases move from brand to law enforcement showcasing successful brand protection efforts, including effective use of technology, innovative offline enforcement, and public-private partnerships.
• Understand the shifting landscape of illicit trade and technology, focusing on emerging challenges on social media, ecommerce marketplaces, scam sites and how data and technology can be integrated into brand protection strategy.

Join us to gain a strategic advantage, foster invaluable connections, and equip yourself with the intelligence necessary to be proactive in an increasingly complex global environment. Expect to meet rights owners, online platforms and other intermediaries alongside government officials including from customs and law enforcement.

In-House Practitioners and Government Officials only.

Registration Fee: US $150