2021 Annual Meeting Virtual+

It’s time to register for the 2021 Annual Meeting Virtual+! Exclusively for members, registration during Premium Access offers the best price and the best experience. Our unique hybrid format features five days of virtual programming—robust educational sessions and engaging Business Development opportunities—plus one-day in-person mini-conferences in four cities around the world. Register for the virtual Meeting in order to register, at an additional fee, for a first-come, first-served mini-conference.

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Early registration has its benefits! Register now for the 2021 Annual Meeting Virtual+.


We Foster Consumer Trust, Economic Growth, and Innovation.

We’re a global network of brand owners and professionals dedicated to supporting trademarks and related intellectual property. Explore how we support brands through our work in advocacy, events, and resources—with exclusive benefits for members. Learn more about us.

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Lessons Learned: Ending a Trademark License Agreement in China

Paul Ranjard Wanhuida Intellectual Property Beijing, China Global Advisory Council—China

Hui Huang Wanhuida Intellectual Property Beijing, China

Litigation related to joint investment and trademark licensing can be complex and costly—particularly if the parties’ agreement didn't foresee and carefully describe what will happen upon termination of their relationship. Two famous cases in China concerning soft drinks provide an interesting illustration.

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The Business of Brands: Interview with Track Leader Tali Alban of Uber Technologies

Tali Alban (Uber Technologies, USA) is leading “The Business of Brands” educational track at INTA’s 2021 Annual Meeting Virtual+ in November. Here, Ms. Alban talks about how this track will focus on understanding clients’ needs and challenges, while recognizing and responding to risks and trends.

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We speak for brand owners by working to foster effective laws and policies worldwide on trademark and related rights and to harmonize their implementation.

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Our member organizations reap relevant resources, time-saving tools, exclusive insights, professional support, event discounts, and a vibrant global community to help your brand navigate the unprecedented challenges—and opportunities—we’re facing today. There’s never been a better time to stay connected.

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