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Daily Keynote | By Appointment to His Majesty the King: The Royal Warrant as a Living Trademark of Prestige and Provenance

Monday, May 4, 2026 11:15 am – 12:00 pm General Session Business of Intangibles TrackComplimentary
London, England

Explore the enduring legacy and modern relevance of the Royal Warrant, an emblem of excellence granted to select companies that supply goods or services to the British Royal Household. This session will delve into how the Royal Warrant functions as a living trademark, symbolizing prestige, quality, and heritage, while also serving as a powerful tool for brand storytelling and consumer trust in today’s global marketplace.

Moderator

Karen Fong

Karen Fong

Partner

KEYSTONE LAW

United Kingdom

Speakers

Tom Athron

CEO

Fortnum & Mason

United Kingdom

Mark Leishman

Executive Director & Secretary

Royal Warrant Holders Association

United Kingdom

Jenny Urquhart

Chairman

Johnstons of Elgin

United Kingdom

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