Presented by the 2026-2027 Enforcement Committee and in collaboration with 2026 Annual Meeting Ambassador Firm, Rouse.

Bad faith trademark filings remain a complex and evolving issue across Asia. While some jurisdictions have well-defined laws and consistent enforcement, others present challenges due to vague regulations or inconsistent application. Recent legislative developments, including new bad faith provisions, add further nuance to the landscape. China, often cited as a key concern, has seen improvements through updated litigation practices. This session will unpack the current state of bad faith in the region, highlight key challenges, and offer practical strategies for navigating this critical issue.