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May–June, 2019 Vol. 109 No. 3 Back to TMR Main Page

May-June, 2019 (Vol. 109 No. 3)

This new issue of The Trademark Reporter offers a comprehensive analysis by a University of Oxford scholar of acquired distinctiveness in the European Union (with a focus on nontraditional marks), new insights on Eveready and Squirt surveys, and a concise take on the Federal Circuit's 2018 decision in Converse, Inc. v. International Trade Commission, 909 F.3d 1110 (Fed. Cir. 2018). 

Acquired Distinctiveness in the European Union: When Nontraditional Marks Meet a (Fragmented) Single Market
Luis H. Porangaba

Likelihood of Confusion Surveys: The Ever-Constant Eveready Format; The Ever-Evolving Squirt Format
Jerre B. Swann and R. Charles Henn Jr.

Commentary: A Short Discourse on Converse: Cobbling Together New Rules for Design Rights?
Jonathan E. Moskin

Complete Issue



Since 1911, The Trademark Reporter (TMR) has delivered cutting-edge, peer-reviewed legal scholarship on trademarks, brands, and related areas of intellectual property to practitioners, academics, and courts in the United States and around the globe.

The TMR invites the submission of articles, commentaries, and book reviews. Submissions may be sent via email to Willard Knox, Staff Editor-in-Chief, at wknox [at] inta [dot] org.

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