Industry Research

IP Law Firms of the Future—Think Tank Report

Published: November 17, 2020

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IP law firms are increasingly involved in matters beyond traditional trademark protection and enforcement issues. In-house teams are looking for strategic partners for a myriad of issues, which may include traditional intellectual property (IP) legal issues, but are also just as likely to relate to regulatory issues in an online world, public relations, policy, data privacy, and more.

In 2019, Etienne Sanz de Acedo, CEO of the International Trademark Association (INTA), reached out to leading Association members and experts in order to form a think tank with a mandate to produce a proactive and thought-provoking report on what the IP law firm of the future might look like.

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