About INTA

INTA Alliance Programs

Introduction to Alliance Programs

INTA’s Alliance Programs (AP) offer a new, nontraditional way to sponsor, providing visibility and engagement opportunities that extend far beyond event-based sponsorships. These six initiatives allow organizations to support education, thought leadership, research, and community focused programming while gaining meaningful, year-round brand exposure.

Alliance Program sponsorships are flexible, customizable, and start at just US $500, making them one of the most accessible and high impact ways to increase your organization’s visibility throughout the entire year.

With options to sponsor one initiative or build a multiprogram package, Alliance Programs allow you to tailor your exposure and maximize your impact across INTA’s digital channels, publications, research platforms, and special programming.

View Our Alliance Program Prospectus

Thought-Provoking Conversations in IP and Beyond

The Brand & New Podcast is a forward-thinking series featuring interviews with lawyers, industry experts, and successful authors on inspiring topics that go beyond the trademark world. Sponsoring the podcast gives you unique exposure to a global audience of IP professionals.

Key Sponsor Benefits:

Co-create a podcast episode with INTA
30-second mid episode sponsor sound clip, provided by sponsor
Interview with your spokesperson on an agreed upon topic

SPONSOR THE BRAND & NEW PODCAST

Your Weekly Source for Essential IP Insights

The INTA Bulletin is the Association’s weekly digital publication, delivered to 65,000+ IP professionals and covering key IP issues, trends, and developments—including updates leading up to the Annual Meeting and Leadership Meeting.

Key Sponsor Benefits:

Thought leadership article written by your organization in collaboration with INTA
Clickable banner ad with a trackable link in a Bulletin issue

Expanding Access to IP Opportunities

The INTA Foundation is the charitable arm of INTA that offers educational and professional opportunities in IP to underserved students around the world. By sponsoring or fundraising, you help provide scholarships, mentorship programs, and initiatives that support the next generation of IP professionals.

Key Sponsor Benefits:

Recognition in speeches during Foundation events, including at the Annual Meeting
Scheduled photo op and meet and greet with INTA Foundation Board Members
Dedicated video interview social media post featuring your spokesperson

Sponsor or Fundraise for the INTA Foundation

Driving Insights on Emerging IP Issues

INTA Research conducts studies on key intellectual property topics to provide data-driven insights and influence policy worldwide. Our upcoming Report on Artificial Intelligence and Intellectual Property will explore the evolving landscape of AI in trademarks and brand protection.

Key Sponsor Benefits: 

Prominent logo placement on the report download page
Sponsor-branded video message
A 200-word sponsor introduction page inside the report

SPONSOR INTA RESEARCH

Educating the Next Generation on Brand Protection

The Unreal Campaign educates students on the importance of trademarks and brands and the dangers of purchasing counterfeit products. By supporting this initiative, you help raise awareness among young consumers and help protect the integrity of brands worldwide. 

Key Sponsor Benefits:

Opportunity to submit blog posts for the Unreal Campaign website
Sponsor logo and company description featured on the INTA website and Unreal Campaign website
Sponsor featured in educational video on identifying counterfeit goods

SPONSOR THE UNREAL CAMPAIGN

Supporting the Professional Growth of Women in IP

The Women’s LeadershIP Initiative supports the advancement of women in intellectual property and leadership roles. In 2026, the initiative continues to expand its programming, visibility, and opportunities—making it an ideal time to champion women’s professional growth and elevate your organization’s support for women across the IP community.

Key Sponsor Benefits:

Logo included on “Did You Know?” social media posts
Logo signage at the Women’s LeadershIP Initiative Idea Exchange (Annual Meeting 2026)
Recognition as a WLI sponsor on INTA.org

SPONSOR THE WOMEN’S LEADERSHIP INITIATIVE

Flexible, customizable packages combining multiple initiatives
Enhanced sponsor visibility through online exposure, presence at INTA events, thought leadership opportunities, and more
Opportunities beyond event sponsorships to maximize your impact

Let’s Discuss Your Sponsorship Package
Please contact INTA’s Sponsorships & Fundraising Strategist, Éloïse Santos, to explore how we can tailor a sponsorship package to your needs.

Get in Touch