Perspectives

Content and conversations that elevate the profession and illuminate the most important issues brand owners and trademark and intellectual property (IP) practitioners are talking about.

Our global contributors put into perspective business-critical trends, legal and regulatory developments, and research findings that can help you prepare for today and plan for the future.

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Registering Slogans in the United States

Elizabeth Stafki

Elizabeth Stafki Pirkey Barber PLLC Austin, Texas, USA INTA Bulletins—North America Subcommittee

Some of the elements of slogans that make them attractive to brand owners can also render them unregistrable. But looking at the most common grounds for refusal, the author suggests some tips for avoiding them.

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At INTA’s Leadership Meeting: Jessica Cardon and Jake Feldman Talk About Influencers

Jessica Cardon (Parlux Holdings, Inc., USA) and Jake Feldman (Johnson & Johnson, USA) bring eye-opening insights to a Leadership Meeting session on influencers, creators, and communities.

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Justice Ruth Bader Ginsburg and Her Legacy in the IP World (Episode II)

Second in a two-part series, the latest episode of our Brand & New podcast offers a “behind the scenes” look at Justice Ruth Bader Ginsburg. In a wide-ranging and candid discussion, our three distinguished guests—Professor Jane Ginsburg, Professor Mary Hartnett, and Judge Margaret McKeown—share personal anecdotes about "the Notorious RBG" and examine how her opinions shaped IP law in the United States.

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Features

Get expert insight into the issues influencing the present and transforming the future of trademarks and brands. We explore current and evolving trends and practice issues, and interview leaders and visionaries from across the industry.

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Law & Practice

With a constant eye on developments that our community needs to follow, practitioners from around the world report on legal proceedings and proposed and actual changes in laws and regulations to keep you up to date.

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INTA Research

Our studies contribute significantly to the IP field and beyond, providing critical data that inform our members, as well as policymakers, the C-Suite, entrepreneurs, media, and consumers.

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Industry Research

Make data-driven decisions and strengthen your strategic guidance. Taking a deep dive into significant issues of our time, we highlight our own studies and other industry research.

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Industry Updates

We bring you news from myriad sources to keep you informed about key industry issues and trends. This includes an ongoing series to update brand owners on online service providers’ efforts to curb counterfeiting, and represents our collaborative initiatives to fight the proliferation of counterfeit goods online and elsewhere.

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