Perspectives

Content and conversations that elevate the profession and illuminate the most important issues brand owners and trademark and intellectual property (IP) practitioners are talking about.

Our global contributors put into perspective business-critical trends, legal and regulatory developments, and research findings that can help you prepare for today and plan for the future.

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Interview: Justice García Brito on the Unique Andean Legal System

The Court of Justice of the Andean Community represents a legal system with a supranational and community character. In an interview with the INTA Bulletin, Justice Magistrate Gustavo García Brito provides historical and forward-looking perspectives.

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From CANDY to MONSTER: Registering a Game Title as a Trademark

Monika A. Górska Wardyński & Partners Warsaw, Poland

Lena Marcinoska-Boulangé Wardyński & Partners Warsaw, Poland

The video game industry is a multi-billion-dollar business and continues to grow, and companies should consider protecting the titles of their games as trademarks. But choosing and registering a video game title is not without its challenges.

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Brand & New podcast logo over a small coffee shop background

How SMEs Can Leverage Brand Value for Growth: A Discussion with Finance Experts

As the world begins to adjust to the short and long-term impact of the COVID-19 pandemic, how do brands help create value to support the success of SMEs? With first-hand experience in business growth through financing, our two renowned guests discuss these issues and other key considerations.

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Features

Get expert insight into the issues influencing the present and transforming the future of trademarks and brands. We explore current and evolving trends and practice issues, and interview leaders and visionaries from across the industry.

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Law & Practice

With a constant eye on developments that our community needs to follow, practitioners from around the world report on legal proceedings and proposed and actual changes in laws and regulations to keep you up to date.

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INTA Research

Our studies contribute significantly to the IP field and beyond, providing critical data that inform our members, as well as policymakers, the C-Suite, entrepreneurs, media, and consumers.

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Industry Research

Make data-driven decisions and strengthen your strategic guidance. Taking a deep dive into significant issues of our time, we highlight our own studies and other industry research.

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Industry Updates

We bring you news from myriad sources to keep you informed about key industry issues and trends. This includes an ongoing series to update brand owners on online service providers’ efforts to curb counterfeiting, and represents our collaborative initiatives to fight the proliferation of counterfeit goods online and elsewhere.

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