Resources Group
Brands and Innovation Committee
Advocacy Group
- Anticounterfeiting Committee
- Brand Restrictions Committee
- Copyright Committee
- Data Protection Committee
- Designs Committee
- Emerging Issues Committee
- Enforcement Committee
- Famous and Well-Known Marks Committee
- Geographical Indications Committee
- Harmonization of Trademark Law and Practice Committee
- Indigenous Rights Committee
- International Amicus Committee
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- Legislation and Regulation Committee
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- Parallel Imports Committee
- Right of Publicity Committee
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- Unfair Competition Committee
Communications Group
Resources Group
- Academic Committee
- Alternative Dispute Resolution Committee
- Brands and Innovation Committee
- Commercialization of Brands Committee
- In-House Practitioners Committee
- INTA Bulletins Committee
- Law Firm Committee
- Leadership Development Committee
- Pro Bono Committee
- Professional Development Committee
- Publications Committee
- The Trademark Reporter Committee
- Trademark Administrators Committee
- Young Practitioners Committee
Mission
The Brands and Innovation Committee advances the interrelationship between brands and innovation through educational programming, written content, and strategic partnerships.
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Leadership
COMMITTEE LEADERS
Chair
Scott Mayhew
Zoetis, Inc.
United States
Vice Chair
Lucia Scarpati
Berken IP
Argentina
STAFF LIAISON
Milesh Gordhandas
Highlights
Definitions of “Brand” and “Innovation: In the 2016-2017 Committee Term, members researched and developed working definitions of the terms “brand” and “innovation.” The Committee debated the definitions, adopted them, and then presented them to the Board and gained their support.
Online Library of Brands and Innovation Literature: Members conducted extensive desktop research on the topic of brands and innovation. They collected more than 130 summaries of the existing literature, with links to most of the original materials. The online collection serves as a dynamic and ever-growing resource for all members and others interested in the brands and innovation field.
Content and Programming: The Committee’s content and programming-related accomplishments include a two-day Brands and Innovation Conference in 2018; a webcast covering the basics of blockchain technology; and a panel session on 4D printing, presented in collaboration with the International Technology Law Association, at the 2019 Annual Meeting.
